The communication skills are very important and they play a vital role when it comes to interaction with others. The communication skills helps to interact in an effective way and makes the conversation standardised way. All the people that deal in the process of communication need to have better skill of interacting so as to make the communication easy and fast. The rules of communication are required to be kept in mind so that all the communication can be made in the effective way. The personality development can be made with the help of powerful communication skills. The personality of the person can be made strong if the focus is laid on building the confidence of the person. The importance should be given to induce self confidence among the individuals by motivating them in a better way and the things should be done so that motivation level can be increased to the great extent. The people can believe in you only in the case you have confidence in yourself.

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The speaking is not an art; everyone does it in the daily routine. So it is not a very big job. But the difference lies when our speech leaves a effective impression on others. It compels others to listen to others. This type of the speech is required to be learnt. It needs our continuous efforts and planning that is all deliberate. The delivery of good speech consists of two steps and they are preparing for the speech and the other one is the delivering that speech. The preparation consists of organizing the thoughts of our mind that are all tumbled up and down in our mind. The preparation for the speech not only require the organisation of the thoughts but also includes the careful selection of the thoughts. The thoughts need to be filtered out before they are told to others. The speech is very important and necessary act that needs to be focused and taken seriously as the speech delivered by the person lets other take the decision for important matters.

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The effective public speaking skills is required to analyze in depth and explored in a better way in order to make the best use of it in all possible ways. The first way to make your self perfect in the public speaking process is to listen yourself speaking. Make sure that you record yourself and listen yourself carefully. In this way one can properly make out where the things are going wrong. To listen to your own voice is the very first step to discover how your voice sounds to the public. It helps in exploring the places where the practice is needed. The simple exercise to improve the speaking skill is to listen to your self and find flaws. The way one speaks let the others take the idea of the intellectual of the person. The confidence level is clearly explained in the voice of the person. The vocal range of the person makes the things attractive or monotonous depending upon how it sounds. Some speak in flat and lifeless tone. Others have super animated voice that makes them interesting to listen whatever they are saying.

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The strategic planning is the management activity of the organization that helps to set the priorities, helps in focusing the energy along with the resources, strengthening of the operations, ensuring the working of the employees as well as the co workers towards the common goal with all the dedication and the pain, establishment of agreement around the outcomes or the results that are intended. In order to stay in the business for the longer period of the time every business needs to covert prospects to the closed sales. Marketing itself to the customers who are potential is the strategy of the marketing. The company can have more than one kind of strategy at a time with the help of the various marketing platforms. These marketing platforms include the different kinds like that of networking, the traditional print advertising and digital media. The marketing strategies should be planned well before hand and one can build properly upon them by stopping or adjusting the strategies that are unsuccessful one in the nature. The analysis of the situation is very necessary before making any kind of the strategy. It is necessary to analyse where the business actually sits.

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The process of decision making is stated as the cognitive process that results in the selection of the course of action or belief among the number of alternatives that are possible to take place. The decision making process helps to make the final choice. It is not important that all the decision making process prompt an action with the final choice that has been made through that decision making process. It is basically the process of choosing and identifying the alternatives that has been based on the values and vision of the decision maker. Many things depend upon the decision maker and hence it is important to make the things with correct vision and mind set. It is basically the activity of problem solving which gets terminated on finding the solution that should be satisfactory for the problem holder. In this process less or more rational or irrational is based upon the tacit or explicit knowledge or beliefs. There are different perspectives through which human performance can be judged. The psychological aspect helps to examine the decision of the individual in the context of the set of needs, values and preferences.

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